Textile Branding Methods
Modern corporate apparel, promotional clothing, and branded textile products require choosing the right branding method. Today, several technologies are widely used in the production of corporate uniforms, merchandise, promo apparel, and custom textile orders. In this guide, we present the main methods: DFT printing, heat embossing, textured screen printing, PUFF print, 3D embroidery, and embroidered patches.
This overview will help you choose the right branding technique for promotional campaigns, corporate needs, merchandise collections, and branded apparel in 2026.
DFT Printing (DTF Printing)
DFT printing is suitable for all textile products: bright color reproduction, full-color designs, high detail accuracy, no need for a stamp, supports textures and complex graphics, durable during washing at 30–40°C, ideal for vivid and detailed logos.
Heat Emboss / Raised Print
Heat embossing creates a 3D raised logo through pressure and heat, requires a custom stamp, looks premium and elegant, perfect for subtle branding without bright colors, and keeps its shape well when washed at 30–40°C.
Textured Screen Printing
Screen printing allows for textured, rubberized, and raised elements, requires a separate stamp for each color, delivers the best results with 1–3 colors, ideal for highlighting logos and dense decorative elements.
PUFF Print
PUFF printing creates a soft, voluminous 3D effect, making logos, text, and geometric shapes appear raised and “puffy.” Highly durable and recommended for washing at 30–40°C. One of the key textile branding trends of 2026.
3D Embroidery
3D embroidery forms a dense raised logo with noticeable height, requires a custom layout and industrial embroidery equipment, minimum order quantity is 50 units, produces a premium and long-lasting effect.
Embroidered Patch
The design is printed or created in a solid color on the chosen base material (plush, terry, satin, or dense fabrics), then the edge is stitched with embroidery and the patch is sewn onto the garment. Suitable for complex full-color logos and creative projects; the cost is slightly higher for smaller batches starting from 50 units.
How to Choose the Right Branding Method
The right branding technique directly affects the product’s durability, brand perception, and the visual effect you want to achieve.
For bright, full-color graphics, DFT printing is the best choice.
For premium subtle branding, heat embossing works perfectly.
For textured, raised elements, choose screen printing.
For trendy voluminous lettering, PUFF print is ideal.
For elite, three-dimensional logos, 3D embroidery is the strongest option.
For complex full-color artworks, embroidered patches are the most effective.
If you need help choosing the best method for your textile project, our team will recommend the optimal branding technology based on your fabric, artwork, budget, and desired visual effec